Susan Getgood (Managing Director) has been involved in online marketing since the early 90s, witnessing first-hand the evolution of the web to the interactive communities we participate in today. She’s passionate about helping brands and bloggers connect in mutually beneficial ways, which is the focus of her marketing practice and professional blog Marketing Roadmaps ( She also writes a personal blog, Snapshot Chronicles and a family travel blog, Snapshot Chronicles Roadtrip. Her first book, Professional Blogging for Dummies (Wiley) will be published in July 2010.

Liz Gumbinner (Director) has made a career as an award-winning ad agency creative director, but in the blog world she’s the author of the parenting blog Mom-101 and the publisher and editor in chief of the popular shopping blog Cool Mom Picks. She’s been named on Nielsen’s list of top 50 Power Moms online in 2009, and named one of 10 Mommyhood Gurus by

Kristen Chase (Director) worked as a musician and college professor before becoming a mom, blogger, and irreverent sex columnist “Mominatrix” for She’s appeared on the Today Show and NPR, and her blog, Motherhood Uncensored, was picked as one of the London Times’ Top 10 Mom Blogs. Chase currently lives in Atlanta, Georgia with her husband and three kids.

Julie Marsh (Director) is a former Air Force officer and music industry IT project manager.  She’s converted her penchant for debate into an op-ed blog (The Mom Slant) and a political column (The Parental is Political).  Marsh is an online jack-of-all-trades: she’s Director of Ad Sales at Cool Mom Picks, and serves on the advisory board of Brand About Town.